OpenAI president Greg Brockman commented on X with a tweet calling the story “faux information,” and OpenAI spokesperson Lindsay McCallum Rémy wrote, “that is completely faux.”
Taking a look at it rigorously, the truth that the account that “discovered” the commercial is model new was remarkably handy. The “wineheda” Reddit account behind the unique put up is now deleted, however a search by the Web Archive reveals that only a 12 months in the past, the individual behind it was trying to develop their enterprise as a bookkeeper in Santa Monica — it will be fairly a profession shift to out of the blue turn into somebody engaged on adverts for OpenAI and Jony Ive in time for Tremendous Bowl LX.
Whoever was behind this hoax had been engaged on it for a while and approached spreading their story on a number of fronts. Max Weinbach tweeted screenshots of an e-mail he’d acquired per week in the past proposing promotion of a tweet about an OpenAI {hardware} teaser advert that includes Alexander Skarsgård, which apparently got here with an actual $1,146.12 fee. And AdAge reporter Gillian Follett tweeted earlier at the moment a few “faux headline” attributed to her, falsely portraying a narrative about OpenAI altering its Tremendous Bowl advert, whereas OpenAI CMO Kate Rouch talked about an “complete faux web site” making an attempt to again up the identical factor.
